Web Development – Website Design

Website Development 101: the Proper Website Design

Is your website easy to understand?

A popular country singer who performed before sold-out crowds was asked his secret to constantly packing ’em in.

“Every time we come into a city and are setting up the stage,” he explained, “I go out into the empty auditorium and work my way to the back row. I sit there – all the way back in the seat farthest from the stage – and imagine what the person sitting in this seat will see. I always keep that in mind whenever I create a stage show. I ask myself what the average paying customer will be seeing.”

That’s a good way for companies to think when it comes to their web design. Does your corporate web page have the viewer in mind, or is it simply a pretty billboard? How sensible is your e commerce web design? How quickly can a visitor understand your website’s information? Good graphic web design should keep a ‘timer mentality’, that is, they should bear in mind that many viewers are impatient. If they can’t get the needed information, it won’t take long for a frustrated viewer to click to another site. Companies should have a web design that recognizes the speedy decision-making by potential customers in the cyberspace shopping world.

“The viewer should never, never have to second-guess the purpose of a company’s website,” said Nigel Gower, CEO of 24OnDemand, a leading web development company based in Atlanta, Georgia. “I mean, think of it in other terms. Would you buy from a car dealership if you couldn’t find the new vehicles? Would you dine at a restaurant where the menu is in gibberish and the waiters aren’t aware of the day’s specials? No, you wouldn’t. Why is a website any different? People come to get informed, to shop, to be impressed.. It’s a simple internet marketing tip to check often. Ask yourself: Shouldn’t you be clarifying and explaining everything? Good web design should bear these things in mind.”

Gower is a businessman who had a vision of making new avenues of commerce for businesses around the world through dynamic internet marketing strategy. He had become aware of the need for users to feel comfortable with a website the first few seconds they click on the first page. He established 24OnDemand with ease-of-use in mind, but with high-definition graphics and a powerful presence.

24OnDemand has earned a strong reputation for clear, attractive and user-friendly sites that have easy-to-understand navigational tools. Their graphic design and simple tutorials have been recognized as superior in the field of web development. Even a company that has a poor website can redeem itself if it changes and uses commonsense internet technology. Proper web design, however, needs to start now.

Gower lists four things as the high priority in his company’s website development work when it comes to superior web design. First, the website should look inviting with clear fonts, bright pictures and a friendly approach. Second, the web design should clearly state the business products and services with clarity. Third, the website should be easy to use in all stages of the shopping experience, whether browsing categories or making purchases. Fourth, the web design should communicate the company’s conviction that the visitor is important. All of these web development strategies combine to make a site that will bring people back again and again.

“Think of a website as a house. One thing you want is good text colors, which is like fresh paint inside and out. Good contrast on your site – dark text on a light background – will appeal to the reader, ” said Gower. “You want easy access through the house. In web development terms, that’s easy-to-read paragraphs that aren’t too long and are well-spaced. The, or course, is the quality of the building material, which on the website would be fresh and informative content. If you don’t have quality content, you don’t have a good website. Banners, flashy graphics and loud design does as much good as trying to repair broken plumbing by playing symphony music on the radio in the hallway.”

Gower offers some helpful hints for good web development.
“Make a good site map, one that is as easy to understand as directions on a map. Don’t allow any chance that the visitor will get lost or frustrated. Make sure that your ‘contact us’ link is clear and readable on every page. If the viewer can’t find a way to contact you, you’ve lost business.”

“Avoid pop ups at all cost. I think of them as the equivalent to those little cards that always fell out of magazines – pure irritation. There are other keys in web development that we use to get excellent results. We at 24OnDemand also avoid long pages where the viewer must scroll, scroll, scroll down and get weary. Instead, we might ad a ‘Go to page…’ link so they can get to a new page. And always remember to refresh your website. Think fresh all the time. Search engines and visitors love to see new items and articles.”

The Difference Between Web Design and Web Development

When you think about the difference between web design and web development you can compare it to the difference between architecture and construction. One deals with the appearance inclusive of the layout, colors, interaction between links etc related to a website or application while the other deals with the implementation or the “how” part of the process. This includes method of implementation and programming of the website or software.

When designing a website the designer must be very imaginative and creative. In addition it is necessary that the designer contact the client and fully understand what is required; the priorities and requirements. This will enable the designer to create a suitable design for the requirements. Colors also needs to be taken into careful consideration and also the appearance as it relates to the client’s marketing needs and wishes they may have..

Consider web designing for the Coca Cola Company as an example. The designer would need to consider the color and as we all know the most dominant color of Coca Cola is red. So it would not be wise for the designer to hint at the company to put another color as the more dominant one when designing their web site. Also the company’s lively and young image suggests a design that will closely match a youthful and vibrant look. This can be accomplished by adding videos, texts that has stars coming out from them and any additional graphic that will create a spark in a younger crowd.

Web development on the other hand involves implementing the design from the website design model.

The developers may need to perform a feasibility study with the designers in the initial phases of the website development. Sometimes the expectation of the designers is very high and often exceeds the limits of the technology available to the developers. Thus the developers may need to find the best way they can develop the website without interfering too much with the look and feel of the product.

As with our Coca Cola example; once the company accepts the design presented to them the designers will then present the model to the developers. The developers in turn will analyze the model and decide what is possible and what needs to be reconsidered or altered. Then an actual technical solution that best suits the design will be implemented. It is not necessary that the developers know why certain colors are preferred; they just need to follow the design specifications. However, the developer may call a meeting with the company and the designers to inform them about anything that is beyond the scope of their technology and decide on a more suitable way of developing their website.

To ensure quality work which is expected by all clients it is essential for web designers and web developers to work together. It is important to note though that both of them have different parts to play in the overall development of the website; one is focused on the appearance and the other on the foundation just like architect with its constructors.

How to Choose a Reliable Web Development Company

Once you decide that your company requires an Online presence, you begin searching for a web development company that can work on the construction of your website. Searching for a good and qualified web development company is quite a tough task as it is extremely important that your web designing firm be trained, skilled and most importantly must understand the need of your business.

To begin with your search for a good web site development firm, you can take the help of the search engines. Search for web development companies that are expert in their work and most importantly have a great clientèle. The worth of a good company can only be judged by the clientèle they support. If a firm has big corporates in their client lists, that have impressive Online projects too, you know that the company is professional and skilled in their field too.

If you do not really rely on the companies that appear in the search results, or are unable to find a suitable company to design your website, the next best option is to ask friends. When in doubt about something, word of mouth suggestions always make it easier to decide. Float the message in your circle that you are looking for a good website development company. Your friends will automatically come up with suggestions and recommendations making your job simpler.

Once you have found your web development firm, the first thing you need to discuss with them is their rates. A professional web development company [http://www.epurplemedia.co.uk/web-designing-development.html] will not hesitate to place their quotation in front of you before they begin discussing the project with you. Do a good survey of the market rates, ask a few people who have got their websites constructed about the rates and services that they received, before to hand over your website project to them.

Your website is your virtual business place. Hence it should have features and facilities that you desire it to contain. Before discussing your website project with the designing company, sit with your team and chalk out a frame work of how you wish to have your website. What are the features that you require and the pages that you need to include.

In order to create an excellent website, it is important that your web development company understands your project requirement. It is only then, that they will be able to create a website where your thoughts and ideas will rightly be projected in the website design and the applications that are developed in the site.