What to Look For When Deciding on a Web Developer

In this day and age websites are an absolute necessity when marketing your business. No matter what business you are in, people are searching online for what you offer.

With that being said, when deciding on a web developer there are important things to look at before making that decision.

1. Reliability: Is my website developer available when I need them? As your business continues to grow, your website needs to grow with you. It is important to have a web developer to help you make those changes. Not having a web developer who can be there when you need them can cost business. Making timely updates to your website is important to providing new information to your potential clients. Website updates generally are fairly simple and can be completed rather quickly. Make sure your web developer is available when you need them and can make changes right away.

2. Customization: There a lot of web developers that offer templated website designs at a much lower cost, however what people don’t realize is that most template designs can hinder what you are trying to accomplish with your site. Most template websites do not offer the flexibility needed for a quality business website. For example if you want to add utilities to your site such as video flash animation or photo galleries, this can be a difficult and expensive process if you use a developer that does template websites. Many times the developers utilizing templates will not have the programming knowledge to do what you need. With a custom website the developer is building the site to your needs, not you trying to fit into the limitations of the design.

3. Experience: Experience is key when looking at a web developer. Generally more experienced website developers are going to be more expensive, but you will make it up in quality. When looking at building a custom website an experienced web developer will be able to give you an accurate price and time quote, rather than “learning on the job”, and this will likely save you time, money and frustration through the building process.

4. Versatility: Finding a web developer who, not only is skilled in the programming and development side of the web, but the design aspect is extremely important. There are a lot of extremely talented programmers who can build websites but lack design capabilities. Conversely, there are a lot of great designers who lack the knowledge of how to build or program a website. Finding a developer who is skilled in both aspects is important, they will not only be able to build you a website that has great functionality but will also be able to create a site that visually stunning. Both of these aspects are important to the visitors of your site. You want them to be able to easily navigate the site and not get frustrated and leave they can’t find what they are looking for. If your site doesn’t look professional, people will not look at your organization as a professional.

5. References: References are important in any business, but when it comes to a web developer there are must. Make sure you ask for links to sites they have done previously. Be specific, if you are looking for your site to do something in particular, make sure that developer can you show you samples of what they have done. Make sure to call some of their current clients as this is a great way to find out how easy a web developer is to work with, and what kind of response times they have when it comes to making changes.

Website Designing, Web Development and SEO – Important Aspects to Promote Your Business Online

Today for the development of your business, a website is a very important factor. Every business should require a decent website which explains all the aspects of business and attracts the visitors’ attention. Your website design and content should be clear and informative so that visitor returns again and again. So to promote your business online web design, website development and Search Engine Optimization (SEO) are the important aspects.

When a business mainly runs though online then aspects like website design, web development and promotion are very important. To give a decent look to your website you should need a qualified web designer or a web designer company which designs your website according to the current market trends and creates an eye-catching & efficient website to meet the specific needs and requirements. If your website is dynamic then you should also need a qualified web developer to meet your requirements.

A professional web design and web development company uses the most modern technologies and coding standards for designing and developing website with vital quality analysis process to create and maintained high quality website through the web design and development process.

These companies can also help you to provide an application with proper web interface and also offers various web development services such as e-commerce web sites, portals, custom web application etc.

After the design and development of your website, you have to make it online. After all these task are completed then you should promote your web site so that people can find your website easily on internet. For this it is necessary that you should promote your web site on all major search engines like google, yahoo, msn etc. so that your website comes at the top position in the search engine listing.

Search Engine optimization or SEO is a process of optimizing your website to get top position in search engines. SEO include optimization processes such as on page optimization, off page optimization etc. to promote your website. Within the few months of optimization process you can see that many visitors start coming on your website.

Companies who are offering various SEO Services can also guide you in improving your website by performing quality analysis and tell you about what additional things you can add to your website to improve it.

Web Development – Website Design

Website Development 101: the Proper Website Design

Is your website easy to understand?

A popular country singer who performed before sold-out crowds was asked his secret to constantly packing ’em in.

“Every time we come into a city and are setting up the stage,” he explained, “I go out into the empty auditorium and work my way to the back row. I sit there – all the way back in the seat farthest from the stage – and imagine what the person sitting in this seat will see. I always keep that in mind whenever I create a stage show. I ask myself what the average paying customer will be seeing.”

That’s a good way for companies to think when it comes to their web design. Does your corporate web page have the viewer in mind, or is it simply a pretty billboard? How sensible is your e commerce web design? How quickly can a visitor understand your website’s information? Good graphic web design should keep a ‘timer mentality’, that is, they should bear in mind that many viewers are impatient. If they can’t get the needed information, it won’t take long for a frustrated viewer to click to another site. Companies should have a web design that recognizes the speedy decision-making by potential customers in the cyberspace shopping world.

“The viewer should never, never have to second-guess the purpose of a company’s website,” said Nigel Gower, CEO of 24OnDemand, a leading web development company based in Atlanta, Georgia. “I mean, think of it in other terms. Would you buy from a car dealership if you couldn’t find the new vehicles? Would you dine at a restaurant where the menu is in gibberish and the waiters aren’t aware of the day’s specials? No, you wouldn’t. Why is a website any different? People come to get informed, to shop, to be impressed.. It’s a simple internet marketing tip to check often. Ask yourself: Shouldn’t you be clarifying and explaining everything? Good web design should bear these things in mind.”

Gower is a businessman who had a vision of making new avenues of commerce for businesses around the world through dynamic internet marketing strategy. He had become aware of the need for users to feel comfortable with a website the first few seconds they click on the first page. He established 24OnDemand with ease-of-use in mind, but with high-definition graphics and a powerful presence.

24OnDemand has earned a strong reputation for clear, attractive and user-friendly sites that have easy-to-understand navigational tools. Their graphic design and simple tutorials have been recognized as superior in the field of web development. Even a company that has a poor website can redeem itself if it changes and uses commonsense internet technology. Proper web design, however, needs to start now.

Gower lists four things as the high priority in his company’s website development work when it comes to superior web design. First, the website should look inviting with clear fonts, bright pictures and a friendly approach. Second, the web design should clearly state the business products and services with clarity. Third, the website should be easy to use in all stages of the shopping experience, whether browsing categories or making purchases. Fourth, the web design should communicate the company’s conviction that the visitor is important. All of these web development strategies combine to make a site that will bring people back again and again.

“Think of a website as a house. One thing you want is good text colors, which is like fresh paint inside and out. Good contrast on your site – dark text on a light background – will appeal to the reader, ” said Gower. “You want easy access through the house. In web development terms, that’s easy-to-read paragraphs that aren’t too long and are well-spaced. The, or course, is the quality of the building material, which on the website would be fresh and informative content. If you don’t have quality content, you don’t have a good website. Banners, flashy graphics and loud design does as much good as trying to repair broken plumbing by playing symphony music on the radio in the hallway.”

Gower offers some helpful hints for good web development.
“Make a good site map, one that is as easy to understand as directions on a map. Don’t allow any chance that the visitor will get lost or frustrated. Make sure that your ‘contact us’ link is clear and readable on every page. If the viewer can’t find a way to contact you, you’ve lost business.”

“Avoid pop ups at all cost. I think of them as the equivalent to those little cards that always fell out of magazines – pure irritation. There are other keys in web development that we use to get excellent results. We at 24OnDemand also avoid long pages where the viewer must scroll, scroll, scroll down and get weary. Instead, we might ad a ‘Go to page…’ link so they can get to a new page. And always remember to refresh your website. Think fresh all the time. Search engines and visitors love to see new items and articles.”